The IOC is by far Intel’s largest sports marketing buy to date.
Amazon plans on having a major presence at upcoming music festivals.
USA Rugby has come to an agreement with Dubai-based Emirates Airlines that will make them the title sponsor for a two-game rugby series this summer.
Spotify has signed a lease for a recently developed office in New York located inside the Four World Trade Center.
According to recent numbers, 43% of all YouTube users also watched a video on Vevo within the last month.
Last year’s Super Bowl 50 in San Francisco, California, brought in around $350 million of economic impact and the 2015 Super Bowl in Glendale, Arizona, generated...