Business
TopRanked.io Weekly Affiliate Digest: What’s Hot in Affiliate Marketing [1xBet + FIFA World Cup]
The 2026 FIFA World Cup is back in the headlines. So this week, we take the time to take a look at yet another affiliate opportunity you can take advantage of to turn a pretty penny (and yes, we’ll drop you a link to even more opportunities from past editions). And as for the monetization side of all this, make sure you check out our quick review of the 1xBet Affiliate Program.
Quick Disclosure: We’re about to tell you how the 1xBet Affiliate Program is a great partner program to monetize the 2026 FIFA World Cup. And we really mean it. Just know that if you click on a 1xBet Affiliate Program link, we may earn a small commission. Your choice.
Most weeks, we start with a meme or two.
This week, I wanna start with a couple of lists.
Here’s the first one — the U.S. states where no sportsbetting (online or retail) exists:
- Alabama
- Alaska
- California
- Georgia
- Hawaii
- Idaho
- Minnesota
- Oklahoma
- South Carolina
- Texas
- Utah.
And here’s the second one — the list of U.S. states where no online sportsbetting exists:
- Alabama
- Alaska
- California
- Georgia
- Hawaii
- Idaho
- Minnesota
- Mississippi
- Missouri
- Montana
- Nebraska
- New Mexico
- North Dakota
- Oklahoma
- South Carolina
- South Dakota
- Texas
- Utah
And just in case you still wanted a meme (of sorts), here’s your weekly reminder about how brutal the internet can be:

Now let’s go put those lists to good use.
TopRanked.io Weekly Affiliate Digest: What’s Hot in Affiliate Marketing [1xBet Affiliates]
18 states still haven’t taken steps to allow online sportsbooks to set up shop in their state.
But, as we all know, where there’s a will, there’s a way.
Or, said another way — if people wanna bet online, they’re going to do it whether their state likes it or not.
Some already have. And many more probably plan to… especially with the 2026 FIFA World Cup coming up and all that. (See the news for full details… tl;dr — big opportunity.)
And one of the places some of those people might find themselves heading towards is, of course, 1xBet.
And, yes, as you might have guessed, 1xBet has a really good affiliate program.
Here’s a quick look at 1xBet.
1xBet Affiliates — The Product
There’s not much need to say too much about the 1xBet product itself.
It’s a sportsbook.
A really good one.
And, there’s also a nice casino offering as a nice little kicker.
But what might really be worth highlighting here, however, is something “special” about the 1xBet sportsbook offering — it’s developed a certain reputation among some punters.
And yes, that reputation may or may not encourage some U.S. bettors living in certain states to want to sign up with 1xBet.
Yes, they’ll have to jump through some hoops to do so. But, as we mentioned in the intro — when there’s a will, there’s always a way.
And when there’s a way, there’s always an affiliate opportunity.
Just saying.
1xBet Affiliate Program — The Commissions
As with any affiliate program we recommend, 1xBet pays good, solid commissions for its niche.
Specifically, when you start out with the 1xBet Affiliate Program, the default plan will net you a 25% lifetime rev share deal on all the revenue you drive.
And yeah, that’s for life. 1xBet doesn’t do any of that silly “only for the first 6 months” stuff you see in some other places.
Basically, if you sign a customer up at 1xBet, that’s your customer for life. All you have to do is keep an active affiliate account with 1xBet so you can actually get paid, and that’s about it.
And as for those of you who are already eyeing the “not beginner” plans, yes, 1xBet totally scales with you. Here, you can expect anything up to about 40-50% depending on your performance.
Or, if you really want, there’s also the possibility of CPA and hybrid plans.
1xBet Affiliates — Next Steps
Like the sound of 1xBet? Great, here are your next steps.
For those who’re simply “intrigued” but still want to know more, we’ve got you covered over on TopRanked.io. So head here to read our full 1xBet Affiliate Program review.
And as for the more action-oriented ones out there, here’s how to sign up with the 1xBet Affiliate Program today.
Affiliate News Takeaways
The 2026 FIFA World Cup has been in the news a lot these days.
It all started with this.

And culminated in this.

And that got me thinking — maybe it’s time we do a 2026 FIFA World Cup affiliate opportunity roundup.
But then I remembered, we literally did one like just three months ago. You can head here to read our big 2026 FIFA World Cup Affiliate Marketing roundup.
Lucky for you, I re-read that edition and noticed something.
Yes, we covered a lot. For instance, we even touched on some opportunities like helping visitors to the country find an online sportsbook where they didn’t need a social security number.
But, there’s one thing we totally forgot to cover — Americans themselves.
Not that there’s really all that much to cover…

Nah, just kidding.
Turns out, if you do a little digging, there’s a lot to learn about Americans.
And, when you really start digging, it also turns out that there might be a real sleeper of an affiliate opportunity here.
To see what I’m talking about here, let’s start with the thing we always end up turning to.
Data.
Specifically, this data, which comes with the headline:
U.S. Embraces Global Game: FIFA Club World Cup Success Builds Buzz for 2026
Now, to be totally honest here, that title might be a little enthusiastic. One of the main findings of the survey was the percentage of U.S. sports fans who watched at least one 2025 FIFA Club World Cup game.
Turns out, just 34% watched a single game.
Not that that’s nothing… but it’s a long way from the sorta numbers you expect when the headline uses words like “embrace” and “buzz”.

But that’s okay, because if you’re the sorta person who just grabs headline numbers and moves on with your life, then you’re also the sorta person who’s left open a nice little affiliate opportunity for the rest of us.
So let’s take a look at a few of the other numbers from the survey.
To start with, let’s go back to the same “did you watch a single game of the 2025 FIFA Club World Cup?” question. Only this time, we’re gonna look at it by cohort. Age cohort, to be specific.
Wanna know what happens then?
Here’s a picture of the 18-34 year old cohort (right) compared with the broader population.

Yep, that’s right. Once you start looking at younger audiences, suddenly you go from something best described as “mild, lukewarm interest” to something where the description starts using phrases like “a large majority…”
So there’s your first big number to take away from this:
- A large majority (58%) of 18-34 year olds watched at least one 2025 FIFA Club World Cup game.
Now, as for what was motivating those people to watch a game (or more), there were a few factors here. But first, let me highlight the “big one” insofar as a 2026 FIFA World Cup affiliate marketing opportunity goes:
- 31% of respondents said that the fact that the U.S. was hosting the tournament was their primary motivation for tuning in.
So, that’s the “highlight” number here for the main opportunity we’re looking at here. But the real “highlight” number — and by highlight, I mean the general case highlight — is the fact that the most popular motivator for watching a game was, and I quote, the “quality of the competition.”
Yeah, a full 35% of respondents said that the “quality of the competition” was their main motivator for watching a game.
Lol… what competition?

Anyway… notice how “quality of competition” has nothing to do with the U.S. (or even the Americas in general)?
One might even say that, based on that, there’s a bigger, more evergreen opportunity here than just the 2026 FIFA World Cup. (In case I need to spell it out for you — Soccer’s getting pretty popular among 18-34 year olds in the U.S. these days)
But let’s just focus on the World Cup for now, and get back to the numbers.
Naturally, the next big question in a survey all about the 2025 FIFA Club World Cup was the obvious forward-looking one — “Do you intend to watch the 2026 FIFA World Cup?”
And here, the numbers were up across the board, with both the general population and age-based cohorts showing somewhere in the region of a +10% jump over this year’s numbers.

Anyway, that’s enough of that poll for now. It’s “old” news (August 2025).
Time to look at something a little more recent. This time, we turn our attention to this survey from Nielsen that came out a little over a month ago.
Here’s the “lede” from that story, copy-pasted verbatim just for you:
“Soccer fandom in the U.S. is gaining momentum in anticipation of the 2026 FIFA World Cup™. And with this growing audience, brand sponsors and advertisers need to understand who these fans are and how they’re engaging to capitalize on this rising popularity.”
And as for the highlight number here, that came in the next paragraph: “37% of the general population [is] expecting their interest in the sport to increase over the next 18 months.”
That’s the main takeaway. But there’s one other number I really wanted to highlight from that report:
- 76% of U.S. soccer fans are Millennials or Gen Z
Remind me, what was that thing about the 18-34 year old cohort from the last story…?
Right. Same basic age group. Same basic trend.
And let’s not forget about the general population number, either — 37% expect their interest to increase in the next 18 months.
And here’s the best bit — unlike most so-called “trends”, these are good, clear trends that are easy to follow.

After all, what could be easier than “number go up consistently across multiple surveys”?
Oh, right… nothing’s ever that simple.
As always, yes, there is an “uh, achsully” caveat here.

And, if you’re gonna start promoting to U.S. soccer fans, it’s probably a really important one to know about.
Here’s the caveat in a nutshell — while interest in soccer is up in the U.S., U.S. soccer itself (you know, the MLS and NWSL) is in decline.
Or, at least, they’re both in decline if match attendance and TV viewership numbers are any sort of indication. (Which they kinda are, aren’t they!?
But here’s the good news — and the bit where the beauty of pulling data from multiple sources shows itself. The decline in interest in U.S. soccer itself kinda makes perfect sense if you cast your mind back to the first survey when we were looking at 2026 FIFA World Cup projections.
Here, let me give you one particular number again:
35% of respondents said that the “quality of the competition” was their main motivator for watching a game.
Now go and do even a small amount of research into the MLS, and you’ll start to notice a pattern, of sorts.
Here, let me show it to you via some YouTube thumbnails.



See the pattern?
Now, for those of you who don’t know, some of the biggest stars in the MLS tend to be ex-European players who’re well past their prime.
And really, the pattern kinda makes sense. I mean, why play for some mid-rate MLS club when you can demand far more money playing on the Euro circuit… if you’ve got the talent.
And that probably explains the seeming contradiction we have here — the contradiction between general interest in soccer being way up in the U.S., while interest in U.S. soccer itself is on the way down.
Lucky for us, the 2026 FIFA World Cup promises to meet the “quality of the competition” criteria so many U.S. fans demand.
Takeaway
Alright, here’s the tl;dr version of the above:
- Soccer is massively popular with 18-34-year-old U.S. sports fans.
- Soccer is increasing in popularity with the general population in the U.S.
- While the 2026 FIFA World Cup is kinda important in all of this, it’s not the only competition earning interest from U.S. fans.
- However, people seem to prefer “quality competition,” which might explain why interest in “retirement leagues” (like the MLS) is on the decline.
That’s basically it.
And really, that’s all you need to know to go and start making some serious affiliate money here. You know the “niche”. You know the “demographic”. The only piece missing from the puzzle is the monetization piece.
Lucky for you, there’s 1xBet.
Closing Thought
This week, I thought we’d close out on a fun, but serious, but also maybe slightly offensive note.
So to kick things off, a quote:

And yes, that really is a real quote… I swear.
But why am I showing this to you?
Well, that’s because I ran into an article this week promising something that sounded too good to be true:
“A calorie-neutral, drug-free, low-cost, readily available tool for when we need a boost in performance.”
Wanna know what that tool is?
Yep, that’s right.
Now, I’m not going to bore you with all the details this time. All I’m going to do is give you the main takeaway. That is, yet another study has confirmed the miracle powers swearing bestows upon thee who curse. (Yeah, there’s been a few studies looking at this now.)
Here’s the same thing said in the words of one of the big researchers in this space, Richard Stephens:
“By swearing, we throw off social constraint and allow ourselves to push harder in different situations. Swearing is an easily available way to help yourself feel focused, confident and less distracted, and ‘go for it’ a little more.”
Now, before you get too excited, there’s one other detail you should probably know about.
The positive benefits of swearing (increased focus, pain tolerance, strength, etc.) wear off among people who swear frequently.
So if you already swear a lot, then too bad — this one’s probably not for you.
But as for the rest of ya, well, what the eff are you waiting for?
Oh, and on the topic of F-bombs, if you’re looking for a really effing good affiliate program, then why not check out 1xBet for great commissions and a killer way to monetize next year’s FIFA World Cup?
__
(Featured image by SevenStorm via Pexels)
DISCLAIMER: This article was written by a third party contributor and does not reflect the opinion of Born2Invest, its management, staff or its associates. Please review our disclaimer for more information.
This article may include forward-looking statements. These forward-looking statements generally are identified by the words “believe,” “project,” “estimate,” “become,” “plan,” “will,” and similar expressions, including with regards to potential earnings in the Empire Flippers affiliate program. These forward-looking statements involve known and unknown risks as well as uncertainties, including those discussed in the following cautionary statements and elsewhere in this article and on this site. Although the Company may believe that its expectations are based on reasonable assumptions, the actual results that the Company may achieve may differ materially from any forward-looking statements, which reflect the opinions of the management of the Company only as of the date hereof. Additionally, please make sure to read these important disclosures.
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