Bianco Ventures Launches Crowdfunding to Build Deep-Tech Startups for Fashion and Luxury

The equity crowdfunding campaign for Bianco Ventures, the new venture builder dedicated to creating deep-tech startups in the fashion and luxury sectors, has officially launched.

The project has chosen Mamacrowd to open its growth path to retail investors, with a minimum fundraising goal of €780,000, a maximum of €1,180,000, and a pre-money valuation of €4,070,000. Participation in the campaign is possible with an investment starting from €250.

The vision behind the venture builder

Bianco Ventures was founded with a specific goal: to bring to market startups capable of innovating the luxury and fashion supply chain through the strategic use of technologies such as artificial intelligence, blockchain, advanced analytics, and new digital models.

The rapidly evolving sector requires high-tech solutions to redefine the supply chain, retail, customer relations, and sustainability.

The ambition of Bianco Ventures is to position itself as the leading European platform for fashion tech, tapping into an ever-expanding global market where brands and companies are seeking tools to modernize processes and business models.

The roots of the project and the founding partners of Bianco Ventures

Bianco Ventures was created by three players with complementary skills: Gellify , with long-standing experience in venture building models and the creation of tech startups; Deloitte , which brings market knowledge and strategic consulting capabilities; and Arad Digital , a company with deep expertise in the fashion and retail sectors.

The company was founded on December 5th, 2024, and is headquartered in Casalecchio di Reno (BO). The project is based on a model already tested by the founders, based on industrial methodologies to identify opportunities, build founding teams, validate solutions, and bring products to market.

A structured and measurable creation process

Bianco Ventures has defined a clear operational path: to select six business ideas over the next three years and transform them into autonomous startups within approximately 10 months of work for each project.

The process includes idea generation, research and validation, team building, technology development, go-to-market, and, finally, transformation into an independent startup once key KPIs such as market traction or initial revenue have been achieved.

This approach helps mitigate some of the risks typical of early stage startups by standardizing processes and skills and providing new ventures with a consolidated network in the luxury, consulting, and technology sectors.

The target market and growth potential

Fashion and luxury represent one of the most significant sectors of the global economy, with ever-expanding volumes and rapid adoption of innovative technologies to improve efficiency, engagement, and sustainability.

From omnichannel retail experiences to generative AI solutions for personalization to blockchain technologies for traceability, the demand for innovation continues to grow.

In this context, Bianco Ventures aims to address a clear need: providing companies with concrete tools and vertical startups capable of integrating into the value chain with high-impact solutions and immediate adoption.

A campaign that opens the doors to investors and innovators

Opening on Mamacrowd allows you to participate in a venture building initiative in a sector that rarely opens its doors to non-institutional investors.

Gianluca Bernardi, CEO of Bianco Ventures, explains that the project was created to accelerate the creation of deep tech startups dedicated to fashion, luxury, and retail, leveraging the experience of founders and entrepreneurial families. He emphasizes that Gellify brings solid expertise in venture building, ensuring a strategic and market-oriented approach.

Michele Giordani, chief of strategy at Gellify, emphasizes that Bianco Ventures was designed to support brands from the startup’s initial concept stage, creating tailored solutions. He emphasizes the benefits of venture building, including potentially high returns, risk diversification, and liquidation preferences.

Andrea Moretti, managing partner of Arad Digital, notes that expectations in the luxury sector are extremely high and that deep tech can provide decisive answers. He adds that those who adopt new technologies first will gain a clear competitive advantage, and that Arad Digital will provide its expertise to support these initiatives.

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(Featured image by Tamara Bellis via Unsplash)

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