In the spring of last year (i.e., in the middle of the Corona crisis), Penta became one of the first neobanks to eliminate the free account. Even then, it became apparent that the fintech company, which specializes in startups and other small businesses, would miss its – admittedly extremely ambitious – growth targets. It was supposed to have 50,000 customers by the end of 2020. Instead, a good six months earlier, it had only reached just under 20,000.
The new calculation, therefore: If growth is not achieved through the number of customers, then perhaps through revenue per customer.
A year and a half later (the Finleap venture is now headed by former Deutsche Bank digital chief Markus Pertlwieser), it can be said that the calculation seems to be working. As Finanz-Szene.de and Finance Forward have learned from two sources familiar with the figures, Penta now generates monthly recurring revenues of around 600,000 euros. That may not be bombastic. But it is one of the clearest pieces of evidence to date that challenger banks are perfectly capable of pricing their accounts without driving away existing customers and scaring off new ones.
Read more about Penta and find the latest finance news with the Born2Invest mobile app.
How Penta revenues (might) break down
So: how does the $699,000 (€600,000) break down? And what does the number mean (for example in terms of profitability and enterprise value)? Let’s start calculating …
In May 2020 (when the abolition of the free account for new customers was announced), Penta stood at just under 20,000 customers, as I said. In mid-April this year, the business banking specialist announced it had cracked the 30,000 customer mark. Those familiar with the fintech company say that growth momentum has picked up rather than slowed down since then. An assumption that seems plausible. After all, Penta has gradually increased its funding over the past two years and is therefore in a position to invest in the necessary marketing.
In the meantime, the fintech company Penta should have 35,000-40,000 customers. And rather at the upper end of this range than at the lower end. Let’s be conservative and assume that Penta currently has 38,000 customers. According to official data, “more than half” of the “just under 20,000” customers as of the beginning of May 2020 were already using the paid account option at that time. So that would have been roughly 10,000 customers.
Since then (the delta between “roughly 38,000” and “just under 20,000”), around 20,000 new customers have probably been added – all of whom are now paying for their account. If one also takes into account that some of the old customers may have exchanged their free old account for a new account with costs, it does not seem to be exaggerated to assume that there are approximately 30,000 paying customers.
Penta has three account variants. The basic model called “Starter” costs 9 euros a month, the mid-range model called “Comfort” costs $22 (€19), and the “Enterprise” model, which was only recently introduced to meet the needs of larger companies, costs $57 (€49). According to the website, the “Comfort” variant is the “most popular plan”. In fact, however, the vast majority of customers are likely to go for the “Starter” variant, say people familiar with business banking. The market, therefore, assumes that Penta turns over something between$13 (€11) and $15 (€13) per account on average. With almost 30,000 customers, that would be around $407,000 (€350,000) per month.
In addition, there is the interchange. For business customers, this is much higher than in the strictly regulated retail sector – somewhere between 1.4% and 1.7%. Market experts estimate the average card turnover for a player like Penta at perhaps $582 (€500) per “active” customer. If we now assume that, in addition to the approximately 30,000 paying customers, the second remaining customer is also “active,” then we have to multiply roughly 34,000 customers by roughly $582 (€500) – and then multiply that by roughly 1.5% (the assumed interchange). The result is $297,000 (€255,000). And in total: pretty much exactly the $699,000 (€600,000).
Is Penta profitable with that?
It may be that the $699,000 (€600,000), in reality, are a bit different than in our calculations. Maybe there are not yet 30,000 paying customers, but only 25,000. Maybe the average monthly fee is not $13 (€11)- $15 (€13). Maybe it’s a little lower or a little higher. And maybe the average card turnover is only $466 (€400) or even $699 (€600). But: At least roughly, the figures should be as assumed in our sample calculation. And there is little doubt that the figure of around $699,000 (€600,000) is correct.
Is Penta profitable with this? Answer: No, not by a long shot. At last count (the figures are from the spring), Neobank in Berlin had about 150 employees. Assuming average personnel expenses of $8,160 (€7,000) per month and employee (that’s roughly how much it is at Solarisbank, so we’ve simply transferred the figure to Penta …), personnel costs alone add up to a good $1.17 million (€1 million) per month. In other words, the gap between income and expenses is still enormous. However, if the growth dynamic continues (and Penta is certainly pushing the pace, wants to expand into Austria, for example, and extend its range of loans …), things could look different in 1-2 years.
However, there is no shortage of investors willing to compensate for losses for the time being. For solidly managed startup banks like Penta, a valuation multiple of 25-30 in relation to annualized revenues is currently considered appropriate among VCs. This would give Penta a current valuation of around $233 million (€200 million).
DISCLAIMER: This article was written by a third party contributor and does not reflect the opinion of Born2Invest, its management, staff or its associates. Please review our disclaimer for more information.
This article may include forward-looking statements. These forward-looking statements generally are identified by the words “believe,” “project,” “estimate,” “become,” “plan,” “will,” and similar expressions. These forward-looking statements involve known and unknown risks as well as uncertainties, including those discussed in the following cautionary statements and elsewhere in this article and on this site. Although the Company may believe that its expectations are based on reasonable assumptions, the actual results that the Company may achieve may differ materially from any forward-looking statements, which reflect the opinions of the management of the Company only as of the date hereof. Additionally, please make sure to read these important disclosures.
First published in finanz-szene.de, a third-party contributor translated and adapted the article from the original. In case of discrepancy, the original will prevail.
Although we made reasonable efforts to provide accurate translations, some parts may be incorrect. Born2Invest assumes no responsibility for errors, omissions or ambiguities in the translations provided on this website. Any person or entity relying on translated content does so at their own risk. Born2Invest is not responsible for losses caused by such reliance on the accuracy or reliability of translated information. If you wish to report an error or inaccuracy in the translation, we encourage you to contact us.
Iliad Launches Stancer, a Low-Cost Payment Fintech for Small Merchants
Approved by the ACPR as a payment institution, Stancer has been headed by George Owen, a former business lawyer, since...
Industrie Ilpea Secures €15 Million Loan From Crédit Agricole Italia
Ilpea had been the subject of one of the first major buyouts in the history of Italian private equity. The...
General Electric Healthcare Seeks €100 Million From the Inveat Plan in Spain
GE Healthcare is divided into four areas. The first is imaging (with X-ray equipment, for example), ultrasound, patient care solutions,...
The Business Plan Competition in Burkina Faso
A total of 37 winners were selected for the first edition of the Business Plan Competition (CPA) out of a...
Invesco: Factor Investing Minimizes ESG Losses
The quantitative factor model is highly appreciated by investors. 66% of investors already consider this approach useful for implementing their...
Business2 weeks ago
The TopRanked.io Weekly Digest: What’s Hot in Affiliate Marketing [Week 37]
Business5 days ago
The TopRanked.io Weekly Digest: What’s Hot in Affiliate Marketing [Week 38]
Featured2 weeks ago
Algorand Partners with Bocconi to Establish Algorand Fintech Lab
Business2 weeks ago
Inditex Achieves a Historical Profit of 1.8 million in the First Half of the Year