KuriU Launches Equity Crowdfunding to Scale Innovative Leisure Platform

The equity crowdfunding campaign of KuriU has started, launching a proprietary social platform and algorithm, developed by La Sapienza University of Rome and certified by the CNR.

The round, which aims to raise 1.5 million, was launched on Crowdfundme and has already reached the minimum target of €400,000 against a pre-money valuation of 11.18 million.

Kuriu, an innovative startup, is the first integrated platform that transforms free time into value, through the digitalization of cultural offerings and the creation of authentic experiences, in Italy and abroad.

KuriU: A platform, an ecosystem and an algorithm dedicated to free time

With investments starting in 2020, KuriU was launched in 2024 by founder Tommaso Albonetti. After just one year, the platform has over 150,000 members, with an average of 15,000 new users per month, and hosts more than 25,000 experiences in 110 countries.

KuriU generates value through B2B services aimed at companies, institutions and territories, and B2C, with solutions directed to the end consumer through the app and other proprietary assets.

The ecosystem includes the “KuriU App”, a mobile platform that represents the access point to experiences and content, and “Kuriuland.it”, an editorial channel dedicated to the dissemination of content and information.

Another strategic asset is represented by “KuriU Creators”, the program that involves over 130 creators active in the experience, travel and lifestyle sectors, particularly effective in B2C campaigns and white-label productions for companies.

Thanks to this network, more than 150 original contents have already been created, including videos, posts and mini-guides, with over 15 million views on social media.

The business model and future developments of KuriU

The business model includes licensing, partnerships, advertising, B2B activities through “Agency” – a structure that enhances and makes available to companies the content generated by creators – and B2C activities.

In addition to this, there are collaborations with important companies such as Wonders (Autostrade per l’Italia), Nikon, Fondazione Ferrovie dello Stato, ENEL, L’Espresso and Lux ​​Vide.

“We are a vertical content-tech company on leisure time – says the founder and CEO of KuriU, Tommaso Albonetti – with unique assets, proprietary skills and a strong competitive advantage. We open the doors to investors who share our vision of a connected, conscious and strategic leisure time.

The funds raised through the equity crowdfunding campaign on CrowdFundMe – active until the end of July – will be mainly used for IT and technological development (40%), marketing and communication (45%) and the inclusion of new resources (15%).

“By the end of 2026 we will generate profits, because our business model is successful, as it is complex and based on products with a strong viral and technological impact,” concluded Albonetti.

__

(Featured image by Jakob Owens via Unsplash)

DISCLAIMER: This article was written by a third party contributor and does not reflect the opinion of Born2Invest, its management, staff or its associates. Please review our disclaimer for more information.

This article may include forward-looking statements. These forward-looking statements generally are identified by the words “believe,” “project,” “estimate,” “become,” “plan,” “will,” and similar expressions. These forward-looking statements involve known and unknown risks as well as uncertainties, including those discussed in the following cautionary statements and elsewhere in this article and on this site. Although the Company may believe that its expectations are based on reasonable assumptions, the actual results that the Company may achieve may differ materially from any forward-looking statements, which reflect the opinions of the management of the Company only as of the date hereof. Additionally, please make sure to read these important disclosures.

First published in Crowdfunding buzz. A third-party contributor translated and adapted the article from the original. In case of discrepancy, the original will prevail.

Although we made reasonable efforts to provide accurate translations, some parts may be incorrect. Born2Invest assumes no responsibility for errors, omissions or ambiguities in the translations provided on this website. Any person or entity relying on translated content does so at their own risk. Born2Invest is not responsible for losses caused by such reliance on the accuracy or reliability of translated information. If you wish to report an error or inaccuracy in the translation, we encourage you to contact us.