Mamacrowd Closed 2024 with a Collection of 41 Million Euros

Mamacrowd, the leading Italian equity crowdfunding platform by capital raised owned by the Azimut Group, closed 2024 by raising 41 million euros, of which 31.9 from Startups and SMEs and 9 million euros from real estate.

The campaigns launched were 42 and involved almost five thousand investors, thus contributing to supporting numerous startups and SMEs in their path of capital research and growth.

Mamacrowd CEO Maurizio de Gregorio commented: “In 2025 we introduced essential services for companies that want to start their business and raise capital, starting from tools such as the cap table simulator up to the generation of a draft statute. Our goal is to support startups and SMEs in building a solid and scalable funding strategy”.

The Startup and SME segment

In 2024, Mamacrowd supported 35 companies in the Startup and SME segment for a total collection of 31.9 million euros which, according to Crowdfunding Buzz data, represent a 63% share of the market.

Crowdfunding has proven to be an effective marketing tool for B2C companies that want to leverage their customer and fan base, as demonstrated in the case of Baladin, the historic Piozzo brewery, protagonist of a 5 million euro collection, which involved more than 2000 investors.

While crowdfunding has traditionally been associated with B2C activities, 2024 has seen a growing interest in B2B models, which accounted for approximately 40% of the companies in the campaign.

Among these, Mamacrowd in its press release reports I-RFK Next, a special purpose company for the acquisition of the majority of an important group in the digital marketing sector, promoted by I-RFK which raised 3.1 million euros and saw the participation of the AZIMUT ELTIF fund – Venture Capital ALicrowd III.

But also Biogenera, a biotech company that creates new personalized drugs based on DNA for the treatment of rare diseases, which has raised 1.6 million euros from around 500 investors in a pre-listing round on EuroNext Paris.

2024 was also the first year of full operation of the portal under European regulation.

According to one of the first reports published at the end of the year (source European Equity Crowdfunding Landscape), 2 campaigns hosted on the portal were positioned in the European top 5 for capital raised: Baladin and Macelleria Zivieri .

Tools for Investor Engagement on Mamacrowd

During the year, Mamacrowd worked intensively to add new intermediation services such as SPV and trust.

A work that allowed us to host several campaigns in 2024 that also saw the co-investment of leading VC investors, including the ALIcrowd sectors of Azimut, Vertis Sgr, CDP Venture Capital sgr and Opes Italia Sicaf.

Following the vision of being alongside companies even after the collection, services for communications to new members have also been developed, to keep them updated on business and corporate results.

Last but not least, a tool has been introduced by Mamacrowd for startups to automatically generate the documents needed for certifications for tax breaks for investors, which have returned to the forefront with the recently approved Scaleup Act.

2024 was also the year in which the Capital Bill introduced the dematerialization of shares for LLCs. Mamacrowd responded to this regulatory innovation by officially accrediting itself as Issuer Agent for Montetitoli Spa (a Euronext group company).

The Real Estate Segment

In the real estate equity crowdfunding market , Mamacrowd continues to represent a significant opportunity for innovative and valuable projects.

The platform raised 9.2 million euros in 2024 , representing 19% of the overall market (source Crowdfunding Buzz), in campaigns aimed at real estate development projects, recording significant growth compared to the previous year.

In 2024, several campaigns raised over 1 million euros in just a few hours.

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(Featured image by Robert Anasch via Unsplash)

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