Openpay Is Simplifying Online Payments with Discounts and Promotions

Openpay, the most comprehensive payment processing platform in Latin America, presents solutions for online payments, Checkout API and Plugin integration in WooCommerce stores, positioning itself as a strategic ally to promote online payment solutions with the support of BBVA.

A pioneer in digital payment developments, Openpay was founded in Mexico and began its activity in 2013 in the city of Querétaro, as a “challenger” startup. Subsequently, the fintech company expanded its operations to Peru, Colombia and Argentina, where it celebrates two years of presence.

Currently, it offers different alternatives for businesses to incorporate electronic payments into their daily operations. It is a fast, secure solution and its payment app product has all the payment methods in one place, both for in-person and online sales.

Openpay is primarily aimed at merchants or independent professionals, where commercial activity is their main source of income

Coinciding with its second anniversary in the country, Openpay presents its solutions for online payments, offering entrepreneurs with online stores the possibility of accepting payments with all debit, credit and prepaid cards.

At the same time, they will be able to offer financing in installments and exclusive promotions, in addition to the Simple Installment program , thus boosting their business, having a competitive advantage and offering consumers different purchasing facilities.

Another important point is that merchants will be able to choose the crediting period that best suits their needs, paying commissions according to the period of time.

“This online payment solution opens the game to larger companies. Until now, the only way our clients could get paid was through an app. Now, with online payments we are expanding our universe. There may be SMEs that have their website and can integrate this payment solution,” said Juan Ormaechea, Country Manager of Openpay Argentina.

Thanks to Openpay’s value proposition, merchants have the opportunity to offer exclusive discounts and interest-free installments, boosting their sales and effectively building customer loyalty, with the support of BBVA, one of the leading banks in the payment ecosystem.

In this regard, Ormaechea said that “each payment solution is supplemented with additional tools to help these businesses sell more.”

“This is mainly found in promotions, in interest-free installments, which is what consumers are ultimately looking for when choosing a business,” he said.

Openpay is primarily aimed at merchants or independent professionals, where commercial activity is their main source of income, such as an online product store, a small physical store or an independent professional.

Also for companies , which are usually SMEs with commercial activity that, due to the dynamics of their business, find it more attractive to have 100% variable cost collection solutions and flexibility in terms of payment terms.

Another of its differentials is Opencontrol , an intelligent system for preventing fraud in its transactions that allows optimizing processes and providing confidence to the merchant and the end user.

In its two years operating in Argentina, Openpay has consolidated its position in the market, with a year-on-year growth of 37% in active users and a 34% increase in transaction volume, demonstrating its commitment to offering payment solutions that help businesses sell more and better.

“In this second year, we have launched new products and functionalities, such as online payment solutions Checkout Api and Plugin for WooCommerce, a 100% virtual Onboarding, immediate accreditation, among others, thus expanding our value offer and consolidating ourselves as a benchmark in the sector,” said Juan Ormaechea, Country Manager of Openpay Argentina.

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(Featured image by rupixen via Pixabay)

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