Opstart Crowdinvesting Starts the Year with Record Growth of +90%

Opstart, a portal that offers companies and investors all the financial instruments linked to crowdfunding, from equity to lending, up to the placement of Minibonds, starting from the beginning of December – when the platform received authorization to operate according to the new European Regulation – growth has never slowed down.

In a press release, Opstart reported that in January a +41% of collections in equity crowdfunding were recorded compared to the same period of the previous year, while lending crowdfunding , which has its own vertical with the Crowdlender portal, stands at + 141% compared to the first 31 days of 2023, for an average hub growth of approximately 90%.

“A starting point that encourages us to continue on the path of a portal that offers both our partners and investors all the crowdfunding tools available. But also something more. In fact, we don’t stop at the standard, but we always try to bring innovation, both in project proposals and in the guarantees offered to investors,” commented Giovanpaolo Arioldi , CEO & Co-founder of the Opstart fintech hub.

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The most recent campaigns on Opstart

An example is Green, the company that led the equity crowdfunding campaign in January, raising around 500,000 euros in a few days and more than 1 million at the end of the campaign. Green is a platform that proposes investment in renewable and clean energy production plants in Italy, benefiting from an agreed self-production cost crystallized over time, thus constituting the first National Energy Community (CEN) open to all.

On Crowdlender, however, the Forever Bambù lending crowdfunding campaigns are online in January and February. Already a leader in equity collection, it successfully closed an 850,000 euro lending campaign dedicated to members in just over a week, opening a further 500,000 euro collection accessible to all, with an additional guarantee to protect investors based on land owned by the company, which when sold will first reimburse the investors.

“For us it is essential that investors, despite entrusting their capital to high-risk products, feel protected. It all starts with our selection process, in which we carefully evaluate the health and development of a company, to continue with the proposal and construction of accessory guarantee instruments, which provide additional security. Attention to this aspect has led us to 100% capital and interest repaid in these 3 years of Crowdlender’s activity, an achievement of which we are very proud,” concluded Arioldi.

The “Waiting that pays off” advertising campaign

From the end of February Opstart launched its first advertising campaign on street furniture in Bergamo, Milan and Brescia.

The creative claim “The wait that pays off” plays on the imminent arrival of spring and its fruits, linking it to the earning possibilities that await investors on Opstart. A way to make finance and investments more immediate and understandable even to non-experts.

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(Featured image by fotoblend via Pixabay)

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