Why the Mexican Fintech Sector Has Great Growth Opportunity Through Retail

The integration of fintech credit solutions in the retail sector is taking center stage in the customer experience in Mexico. Technology finance companies are allowing retailers in Mexico to improve the experience they give to each of their customers, by optimizing their operations and expanding their financial services, directly driving the growth of the sector.

According to Technavio’s Retail Market report, retail in Mexico is expected to reach $97.29 billion by the end of 2026, with a compound annual growth of 5.48%

The information that retail chains collect about their customers, together with their loyalty programs, allows them to personalize the offer of credit products and services through fintech , which redefines transactions throughout the commercial value chain, according to the firm, Finvero, consumer credit marketplace.

According to Technavio’s Retail Market report, retail in Mexico is expected to reach $97.29 billion by the end of 2026, with a compound annual growth of 5.48%. In this regard, Erika Quezada, co-founder of Finvero, that the growth of the sector highlights the importance of this integration with the fintech sector.

“Businesses have to remember that they are part of a financial ecosystem and that they can take advantage of its benefits, or else they will be left behind in the advancement of the sector,” said Quesada.

As indicated by the firm, this approach is fundamental, since of the total number of businesses that participate in electronic commerce in Mexico, 18.4% belong to the retail sector, being the main economic activity of electronic commerce, according to the study “The Businesses in the Internet economy” of the National Institute of Statistics and Geography (Inegi).

The collaboration between fintech and retail not only expands payment options, but also has a direct impact on sales

Mario Hernández, CEO of Fiinvero, explained that numerous chains have already explored the financial field; By incorporating credit systems, retailers can offer a greater variety of payment methods, which directly influences their revenue.

There are already many chains that have entered the financial world; Integrating credit gateways allows retailers to provide more payment options, which directly impacts their sales,” said Hernández.

The use of Artificial Intelligence (AI) tools , alternative data and other technologies allows businesses to personalize and expand their credit offering. This personalization is based on information collected about customers and their loyalty programs, thus redefining transactions across the entire business value chain.

“The integration of fintech and retail adds benefits for consumers, while expanding the profits of all players in the ecosystem,” added Hernández.

In this context, Finvero highlighted that collaboration is key to building a financial ecosystem where fintech and retail join forces, benefit all participants and maximize economic opportunities in the region.

__

(Featured image by Blake Wisz via Unsplash)

DISCLAIMER: This article was written by a third party contributor and does not reflect the opinion of Born2Invest, its management, staff or its associates. Please review our disclaimer for more information.

This article may include forward-looking statements. These forward-looking statements generally are identified by the words “believe,” “project,” “estimate,” “become,” “plan,” “will,” and similar expressions. These forward-looking statements involve known and unknown risks as well as uncertainties, including those discussed in the following cautionary statements and elsewhere in this article and on this site. Although the Company may believe that its expectations are based on reasonable assumptions, the actual results that the Company may achieve may differ materially from any forward-looking statements, which reflect the opinions of the management of the Company only as of the date hereof. Additionally, please make sure to read these important disclosures.

First published in EL ECONOMISTA. A third-party contributor translated and adapted the article from the original. In case of discrepancy, the original will prevail.

Although we made reasonable efforts to provide accurate translations, some parts may be incorrect. Born2Invest assumes no responsibility for errors, omissions or ambiguities in the translations provided on this website. Any person or entity relying on translated content does so at their own risk. Born2Invest is not responsible for losses caused by such reliance on the accuracy or reliability of translated information. If you wish to report an error or inaccuracy in the translation, we encourage you to contact us