Fintech
Riverty Secures EU Banking License to Expand Embedded Finance Across Europe
Riverty has obtained an EU CRR banking license and will launch banking operations in Luxembourg in July 2026, shifting from a PSD2 payment institution to a fully licensed bank. It will expand embedded finance for merchants, integrating payments, financing, and liquidity into commerce platforms to boost conversion, loyalty, and customer lifetime value across Europe. growth
Riverty has received an EU CRR banking license and will officially commence banking operations in Luxembourg in July 2026.
This will transform the company’s existing business model from a PSD2-regulated payment institution to a fully licensed European bank. The new banking structure is primarily intended to provide merchants with integrated payment, financing, and liquidity solutions.
Riverty is responding to the increasing convergence of commerce, payment, and financial services within digital customer journeys
According to the company, merchants increasingly expect cross-border financial infrastructures that can be integrated into existing commerce processes. Riverty already processes more than 235 million transactions annually in Europe, according to its own figures. Its existing payment and lending business serves more than 1,800 merchants and approximately 25 million customers in ten European markets.
With the banking license, the company aims to significantly expand its embedded finance offerings and integrate additional banking and consumer finance products directly into trading platforms. The focus is on solutions for increasing conversion rates, customer loyalty, and customer lifetime value. Carsten Coesfeld, member of the Bertelsmann Executive Board and responsible for Riverty, described the approval as a strategic milestone for the group.
The regulatory approval in less than a year confirms Riverty’s strong market position and its long-standing experience as a European fintech. At the same time, the license lays the foundation for the company’s next growth phase. In particular, the consumer finance business is to be expanded with new products in the future.
Integrated bank within the dealer ecosystem
According to Andreas Barth, Riverty aims to position itself as a deeply integrated financial platform for merchants in Europe. Financing, payment, and banking services will be more directly embedded in transaction processes in the future. The company intends to develop new financial products together with merchants to increase customer loyalty and revenue potential.
“With the banking license, Riverty is building a European gateway for merchants and developing financial products together with them that increase customer loyalty and customer lifetime value, with the aim of becoming the best integrated bank in the merchant ecosystem,” said Andreas Barth, CEO of Riverty.
The new banking license also signifies a significant expansion of responsibilities from a regulatory perspective. Oliver Kuhaupt, the designated CEO of the new bank, explained that Riverty will assume direct responsibility for risk, compliance, and operational scaling in the European market. At the same time, the focus on supporting merchants remains unchanged. The goal continues to be to improve conversion rates and cash flow while allowing merchants to retain control over customer relationships.
“We operate at the core of the transaction, enabling merchants to improve conversion and cash flow while maintaining control over the customer relationship. This license is a clear validation of our merchant-first approach,” said Oliver Kuhaupt, Chief Risk Officer at Riverty.
In the coming years, Riverty plans to further expand its embedded finance capabilities across Europe. The new banking structure will serve as the regulatory and technological foundation for additional financial products. Riverty currently operates in ten European countries and employs more than 4,000 people, according to the company. It offers payment, debt collection, and factoring solutions for businesses and private customers and boasts over 60 years of experience in the financial sector, dating back to 1960.
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(Featured image by Cedric Letsch via Unsplash)
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First published in IT Finanzmagazin. A third-party contributor translated and adapted the article from the original. In case of discrepancy, the original will prevail.
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