TopRanked.io Weekly Digest: What’s Hot in Affiliate Marketing [Slotland Affiliate Program Review]

This week, I wanna talk about America (and how it just keeps on winning).

But, before I get into it, there’s one thing I wanna clear up.

While America is certainly the land of the free and the home of… “justice-involved, differently-abled birthing people” and other such euphemisms…

…I don’t want you to confuse this week’s affiliate program of the week — the Slotland Affiliate Program — as being a euphemism for a sleazy pr0n site.

It’s way better than that.

Let’s take a look!

TopRanked.io Affiliate Program of the Week: Slotland Affiliate Program

While I did promise the Slotland Affiliate Program (this week’s TopRanked.io top pick for the best affiliate program of the week) wasn’t a sleazy pr0n site, I never said anything about it not being an “adult” site.

What do I mean by that?

Guess you’re just gonna have to read on to find that out (along with everything that’s great about the Slotland Affiliate Program).

Slotland Affiliate Program — The Product

Alright, so the banner kinda gave it away. The Slotland Affiliate Program is all about promoting a little iGaming.

Specifically, the Slotland Affiliate Program is all about promoting a bunch of iGaming brands — a “casino network”, to quote the Slotland Affiliate Program directly.

Here’s a few of the brands we find when we take a look under the hood of the Slotland Affiliate Program:

• Slotland
• WinADay Casino
• CryptoSlots
• CryptoWins

Hopefully, those brands should also tip you off to the fact that the Slotland Affiliate Program is a great one to get involved with if you want access to a few crypto-themed brands.

What those Slotland Affiliate Program brands won’t tip you off to, however (although the Slotland Affiliate Program banner should have), is the fact that the Slotland Affiliate Program is one of just a handful that you can join if you wanna promote to a US audience.

And this is important.

Why?

Because our affiliate news this week is best monetized with a US-friendly affiliate program like the Slotland Affiliate Program.

But we’ll get to that in a minute. First, let’s take a closer look at the Slotland Affiliate Program commissions.

Slotland Affiliate Program — The Commissions

Alright, time for the fun part — the Slotland Affiliate Program commissions.

Let’s start out with the simple stuff — the default rev share plan.

Like most good affiliate programs, the Slotland Affiliate Program splits this up into different tiers. The more gamers you drive their way, the more they’ll pay you.

Here’s how that looks in practice:

Monthly NGR	1st-Tier Net Revenue Share	Level
$0 – $5,000	25%	Bronze
$5,001 – $10,000	30%	Silver
$10,001 – $25,000	35%	Gold
$25,001 – $50,000	40%	Platinum
$50,001 – $100,00	45%	Titanium
$100,000+	50%	Diamond

Now, that should hopefully be enough to convince most of you that maybe the Slotland Affiliate Program might be worth a shot. But, for those of you who like to complicate things, there are some other options, like the good ol’ CPA deal.

Unfortunately, I don’t have any rates to share with you here. CPA deals are on a case-by-case basis, so will likely depend on you proving yourself to the Slotland Affiliate Program first, then negotiating based on your traffic.

Finally, there’s also the option to take a hybrid plan. That way, you get the best of both worlds — a little something something up front, plus some long-term rev share on the backend.

In short, getting paid well with the Slotland Affiliate Program is never going to be an issue… even if deciding on a commission plan is.

Slotland Affiliate Program — Next Steps

Alright, by now you probably know that the Slotland Affiliate Program is probably worth your while (otherwise it wouldn’t get a feature here).

But what you might not know is that you can get a much more detailed look if you head on over to TopRanked.io for our in-depth Slotland Affiliate Program review.

And, you also might not know where to go to sign up. So again, here’s a link to sign up with the Slotland Affiliate Program.

Slotland Affiliate Program – Join and Earn Up to 50% RS

Affiliate News Takeaways

This week, Optimove dropped a fresh new report.

And, if there’s one key takeaway from it all, it’s that Americans still aren’t tired of winning.

Oh no.

How do I know this?

Here’s the key stat: in the past year, the average American dropped an average of $538 on gambling.

That’s about triple the global average.

Here’s how that looks visually (U.S. in orange, rest of world in blue).

Talk about winning, hey!?

Anyway, that’s the big finding (and it’s one that’s worth paying attention to). But there was plenty more data in the report. Data that could be useful for knowing where to direct your marketing efforts.

So let’s take a look.

Now, obviously, the above figures are ‘averages’. And averages can be kinda confusing. For example, the report also found that the average sportsbettor wagered $1,150 in March (down from $1,166 in 2024), which kinda seems confusing at first.

I mean, how is the average sports bet more than double the average annual deposit?

Honestly, I don’t know… I didn’t dig that far.

Either casino customers are pov and pulled the deposit averages down.

Or, you’ve got some other weird mathematical stuff going on. You know, like maybe people making more deposits than bets (e.g., topping up an account with an existing balance…) or something else that makes it complicated…

Either way, those numbers are the same everywhere I look (e.g. here and here), so you’ll just have to accept them for what they are.

Oh, and while we’re talking about sportsbets and average values (not that this next number is an average) — the median (as in, the most common) sportsbet amount was a more modest $50.

Also, the median (again, most common) number of bets placed per week was four.

Anyway, that’s a little bit about sports betting. But let’s get back to the actual topic at hand — America winning… because, if you thought average deposit amounts that triple the global average are impressive, wait until you see this next stat.

Here, let me give you the visual first.

That, dear readers, is the average monthly casino betting amount for U.S. vs global punters (again, U.S. in orange, global in blue).

Or, to put that into a more precise form, the average U.S. degen wagered $8,536 while the average globally stood at just $1,329.

That means Americans are betting close to 6.5x more than the rest of the world!

That’s YUGE!

Also, at this point I just realized where my confusion about average bet amounts vs deposit amounts came from…

… people just “reinvest” their winnings, thus pulling the amounts bet above deposit averages…

… but I’m gonna leave that brain fart in just so you can all feel smug about yourselves because you knew better.

Yeah, I’m nice like that.

Oh, and speaking of being a nice guy, time to cue the inappropriate and unrelated meme of the week.

Anyway, where were we?

Right — the U.S. always winning… and gamblers and the data on their habits.

Let’s get to the bad news.

Clearly, the U.S. can’t win all the time. And so that means there are a few points where U.S. gamblers didn’t outperform the rest of the world.

One of these points was total “engagement”… that is, the number of “activity days”… or, in simple words, the number of days people bet some money.

Globally, that number stands at 9.03 days per month. So about once every three days.

In the U.S., however, that number stands at 8.08 days per month… which is starting to get close to just once every four days.

Guess Americans really understand the concept of “quality over quantity”.

Kidding.

Anyway, that wasn’t the only front on which Americans gave up their winning ways.

There was one more important front where Americans lost the global race. And this is the bit that gets me really, really excited.

This is the bit where the report gets to retention rates.

And trust me, this is a big one, so pay attention!

The global average retention rate for gamblers was 70%.

In the U.S., however, it only averages around 65%.

Takeaway

Look, there are plenty of insights you can take away from this data. Therefore, I encourage you to read over it and come to a few of your own conclusions.

Of course, I also know plenty of you just want some takeaway handed to you on a plate. So let’s pull two of the data points together:

• The U.S. has the highest gambler churn rate (lowest retention rate)
• The U.S. has the biggest-spending gamblers.

Put those two together, and what do you get?

That’s right — the most valuable customers are also the ones most willing to leave their current iGaming/sportsbook operator.

Translation — you’ve got better odds of converting a U.S. customer. And, when you do, you’ve got a good chance they’ll spend more, which is kinda important when the Slotland Affiliate Program will pay you up to a 50% cut of that.

Closing Thought

This week, I wanna talk about Marxism.

Or, more specifically, I wanna convert your thinking towards some Marxist-based philosophy.

Why?

Because… why not?

Anyway, fear not.

I’m not about to try and convert you to communism.

Instead, I want to convert you to a particular way of thinking that I stumbled on, courtesy of Italian Marxist Antonio Gramsci.

Here’s the relevant quote.

“I’m a pessimist because of intelligence, but an optimist because of will.”

Now, there are a couple of things you can take away from this here.

First, if things are getting you down because of “logic”, then it’s okay — the secret to overcoming pessimism is to harness the power of your will.

But then, there’s another way to look at it — that it’s okay to be ‘intellectually’ pessimistic, so long as you’re not ‘spiritually’ pessimistic.

What do I mean?

Think about it like this.

If you’re reading this, it’s probably because you want to make money. Maybe you even wanna make lots of it.

You should be positively optimistic about this — “I can do it”… “I will do it”…

But, at the same time, that doesn’t mean you should be blindly optimistic about every chance that’s offered to you to make money.

That’s where the pessimism of the intellect comes in.

For instance, imagine some dude comes up to you and says “I have a secret method that’ll help you make a billion dollars a month working just 2 hours a week from your laptop… all you gotta do is attend my free training… then buy more course… then my follow up course…”

…and you get the point.

See what I’m getting at here?

“Intellectual” skepticism and “spiritual” optimism are two forces that balance each other out.

Hey… looks like I just reinvented Yin and Yang.

Now, obviously, that doesn’t mean you need to be intellectually pessimistic about everything (or else why would you do anything?). And, if you want a great example of this, then go take a look at the Slotland Affiliate Program.

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(Featured image by SevenStorm JUHASZIMRUS via Pexels)

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