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400% Ovefunding on Doorway for the Real Estate Equity Crowdfunding Portal Walliance

Last July, Walliance cashed in a $4.5 million (€4 million) round. It was underwritten by Seac Fin spa and Botzen Invest Euregio Finance AG. The former is the financial company set up with the aim of managing the$112.7 million (€100 million treasury accumulated over the years by Confcommercio Trentino. Walliance was the first equity crowdfunding platform to receive authorization from Consob.

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The Italian real estate equity crowdfunding portal Walliance has closed with a 400% overfunding an equity crowdfunding campaign on Doorway, a fintech platform leader in equity crowdfunding for the market of professional and qualified Italian investors.

This was the fourth capital increase for the real estate crowdfunding portal, which has seen other investors join those already present in addition to Bertoldi Holding, i.e. the family of Paduan entrepreneurs of Lago furniture, in the capital from 2019 having participated in a round of 1 million euros, the construction group Mak and Trentino Invest (the mixed public-private company owned by La Finanziaria Trentina, the same Isa, Trentino Sviluppo, and Fondazione Caritro), which since 2012 invests in fast-growing companies. The latter had already invested in Walliance in 2017 in a round of about $2.26 million (€2 million).

Last July, Walliance cashed in a $4.5 million (€4 million) round. It was underwritten by Seac Fin spa and Botzen Invest Euregio Finance AG. The former is the financial company set up with the aim of managing the$112.7 million (€100 million treasury accumulated over the years by Confcommercio Trentino. The latter is a private investment company in South Tyrol that has always supported the local economy, founded in 2006 following the merger by incorporation of Euregio Finance with Botzen Invest, in which the Istituto Atesino di Sviluppo (Isa) has a significant stake, and counts more than 60 partners with a broad representation of the entrepreneurial fabric of South Tyrol.

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Walliance launched 13 real estate crowdfunding campaigns in 2021

Walliance is an Italian real estate crowdfunding company founded in 2017 by Bertoldi Holding of Giacomo and Gianluca Bertoldi, current CEO and chief project officer respectively. The holding company is at the head of the homonymous group that, born in the large-scale retail sector, has holdings in real estate and startups. To date, there are 37 real estate projects presented on Walliance, all successfully financed with a collection of over $66.5 million (€59 million).

Walliance was the first equity crowdfunding platform to receive authorization from Consob to raise venture capital for online real estate projects. In 2021, the portal launched 13 real estate crowdfunding campaigns raising almost $32.7 million (€29 million). Recall that Walliance at the end of December 2020 made its fifth exit: in fact, Andrea Duranti’s AD Casa group returned to shareholders a return on investment of 24% in 26 months, confirming the initial forecast of 2018.

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In January 2020, Walliance set up Walliance France sas in order to operate on the French market as a Conseiller en Investissement Participatif (CIP). On December 17, 2019, the company obtained authorization from the competent French authority, the Autorité des Marchés Financiers (AMF), which notified to the Organisme pour le Registre Unique des Intermédiaires en Assurance, Banque et Finance (ORIAS) on December 20, 2020, for the purpose of registering Walliance France in the relevant register. The second round of financing was aimed precisely at expansion in France. Last June, Walliance successfully concluded its first cross-border Italy-France project in Europe and reached the breakeven point and a value of production in excess of one million euros at the close of the 2021 half-year.

Last December, Walliance signed a partnership with Banca Sella. Thanks to the agreement, Banca Sella’s customers have the opportunity to finance real estate projects and developments available on Walliance’s platform, investing capital in selected small and medium-sized companies and supporting their development. The real estate crowdfunding portal acts, in fact, as an intermediary allowing SMEs to reach a wide audience of Italian investors.

At the end of November Doorway also announced that it has entered into a strategic partnership with OurCrowd

Doorway, based in Bologna, is a club deal on an equity crowdfunding platform authorized by Consob, dedicated to both retail and professional investors. Its peculiarity lies in the fact that the investment is always made through a vehicle company that invests in the target company either in a single solution or upon achievement of defined milestones. Moreover, the commission model intends to reward “female” companies and those with a strong social impact. In fact, while the ordinary commission will be 8% on the collection, for impact initiatives and/or those that are made up of a female prevalence in the social structure or management, the commission is reduced to 6%. In November 2018, Doorway obtained authorization from Consob to operate and since December 2020 it has been a benefit company.

Last November, Doorway announced that it had adhered to the Principles for Responsible Investment (PRI), established by the UN (United Nations Organization), and joined the members of the Forum for Sustainable Finance (FFS), a non-profit association that since 2001 brings together financial operators and other organizations interested in the environmental and social impact of investments.

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At the end of November Doorway also announced that it has entered into a strategic partnership with OurCrowd, the world’s leading online venture investing platform focused on highly innovative technology startups and scaleups. The exclusive agreement will provide Doorway’s investor community with unique access to high-potential investments selected by OurCrowd in the Israeli and international markets. This month Doorway and Levante Capital sis spa, an Italian alternative investment fund designed to accelerate the expansion of Italian and European high-technology companies into Asia, announced a partnership that will allow Doorway to introduce the most promising Italian and Southern European companies in Levante Capital’s portfolio to investors on Doorway, thereby facilitating the raising of capital for their development.

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(Featured image by Steven Depelo CC BY 2.0 via Flickr)

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J. Frank Sigerson is a business and financial journalist primarily covering crypto, cannabis, crowdfunding, technology, and marketing. He also writes about the movers and shakers in the stock market, especially in biotech, healthcare, mining, and blockchain. In the past, he has shared his thoughts on IT and design, social media, pop culture, food and wine, TV, film, and music. His works have been published in Investing.com, Equities.com, Seeking Alpha, Mogul, Small Cap Network, CNN, Technology.org, among others.