With an investment of $600 thousand (€500 thousand) by 568 investors, a young couple will start their own Hotel Torenzicht in Kaatsheuvel. From March guests will stay in the old building of De Lakei again. Kaatsheuvel is a village in the Netherlands. With a population of over 16,000 Kaatsheuvel is a municipality capital and has an iconic town hall located in the center.
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A wildly successful crowdfunding campaign
Junior Eloise and Pearl Maasland are the new owners of De Lakei in Kaatsheuvel. Next month the young couple will open their Hotel Torenzicht there. Thanks to successful crowdfunding of over $550 million (€500 million), the couple was able to buy the well-known catering business in the center of the village.
The couple are happy that they were able to put the purchase together this way. “We want to open in March,” said Eloise. We can do that so soon because they don’t have any major renovation plans. After all, the existing building on the corner of Van Heeswijkstraat and Gasthuisstraat retains the same function.”
Matches on the big screen in sports lounge
The Family Hotel Torenzicht will have eight rooms soon, a pancake restaurant, play facilities for children and an outdoor terrace. “We do plan to make a sports lounge with a bar in the back. Not only for our own hotel guests but also for local residents who want to watch sports matches on a big screen.”
Experience in the hospitality industry
The couple has two young children and the family is going to live upstairs in the same building. Both are well known in Kaatsheuvel and come from the hospitality industry. He has experience in the hotel business, she used to work in catering at the Efteling. “Within walking distance of the park, our hotel is ideally located for families with children to spend the night. When I heard last year that the property was for sale, I immediately went to inform my wife. After another interested party had dropped out, I took it seriously. I wrote a business plan and went to the bank for financing,” said Pearl Maasland.
Collin Crowdfund and Stack Financing of Jan Meurs
Eloise and Maasland, both 30 years old, were able to collect the necessary amount through the mediation of Collin Crowdfund. For the loan of $600,000 (€550,000), 568 people invested. “We have been excellently supervised throughout the process by Stapelfinancieringen from Tilburg, the company of Lizet van Breugel and Jan Meurs of (the burnt down, ed.) restaurant Etenstijd. They have helped us well,” said the couple.
Apprenticeships and reintegration
Corporate social responsibility will also become part of future business operations. Thought will be given to apprenticeships for students (BBL and BOL courses) and reintegration for people who have dropped out of the labor process.
These kinds of projects also have the potential to provide a significant boost to rural economies. An injection of new capital can have an outsized impact on smaller economies and breath new life into an area. This project in particular could also provide a new area for locals to gather and help bring the community closer together.
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First published in BD, a third-party contributor translated and adapted the article from the original. In case of discrepancy, the original will prevail.
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