Amazon has announced that it has expanded its Influencer Program to include Twitter and Instagram account holders with large followings.
The two social media sites now join YouTube in the online retail giant’s program.
What is Amazon’s Influencer Program?
The program was launched in the first quarter of the year, and to join the Influencer Program, one must have a “qualifying social media account.”
The program tapped YouTube account holders at first and provided them a way to earn from products they promoted in their clips.
Amazon said while they “look at the number of followers and other engagement metrics” of an influencer’s social media presence, the company also check “the type of content being posted and how relevant the posts are” for Amazon customers.
How the influencer program works
Amazon said the Influencer Program allows a user “to get his or her page on Amazon with an exclusive vanity URL to showcase the products you recommend to your followers.”
“Promote your URL, make it easier for your followers to shop your recommendations and earn money on qualifying purchases while doing it!”
Anyone interested in joining the Influencer Program can just click the Get Started button to check if he or she is qualified.
“If you don’t qualify right away, we encourage you to come back in the future as the eligibility requirements may change over time. Once you’ve qualified, you can start curating your page right away!” Amazon said.
An extension of the Associates program
Amazon said the Influencer Program “is an extension of the online Associates program for social media influencers.”
“The features of the Amazon Influencer Program give you an additional way to direct traffic to Amazon, which is especially useful when promoted verbally or in an environment where linking is not possible.”
DISCLAIMER: This article expresses my own ideas and opinions. Any information I have shared are from sources that I believe to be reliable and accurate. I did not receive any financial compensation in writing this post, nor do I own any shares in any company I’ve mentioned. I encourage any reader to do their own diligent research first before making any investment decisions.
Before investing in crowdfunding, be aware of the structure surrounding the platforms
Although the crowdfunding ecosystem is diverse and opens the door for those who want to start investing, it also requires...
Legalization trend drives cannabis ETFs to significantly grow
More and more US states are legalizing the use of cannabis. The trend around the plant is not only boosting...
VB Devices closes a €1.1 million round to consolidate its market entry
The operation of the Spanish startup VB Devices has raised more than $488,000 (€400,000) between new investors and current partners...
ESMA now wants to regulate ESG rating agencies
ESMA focuses on two “pain points” with regard to ESG ratings. On the one hand, it calls for minimum regulatory...
Bitcoin whale alert: major investors dump large amounts of BTC
Bitcoin whales have sold off larger amounts of Bitcoin (BTC) this month, according to the latest data from aggregator Glassnode....
Business6 days ago
One eye on the future, another on the past— LODE is solving the gold and silver liquidity problem
Featured6 days ago
Amundi will pay managers based on ESG returns
Business6 days ago
The markets continued their relentless climb with new all-time highs once again
Crowdfunding5 days ago
How can private banking support the crowdfunding sector