Africa
Dislog Group Secures 150M MAD Investment from Sanlam Maroc to Boost Healthcare and Global Expansion
Sanlam Maroc has invested 150 million dirhams in Dislog Group, acquiring a non-controlling minority stake to strengthen its healthcare division and accelerate international expansion. Founded by Moncef Belkhayat, Dislog is expanding into pharmaceuticals and medical devices. The partnership supports healthcare innovation in Morocco while fueling Dislog’s European expansion, including its acquisition of Spain’s Chef Sam.

In a rapidly expanding healthcare sector, Dislog Group can now count on a major partner, namely Sanlam Maroc, which has invested 150 million dirhams in the group. This acquisition of a non-controlling minority stake marks a new turning point for the group founded by Moncef Belkhayat, which is thus strengthening its healthcare division and accelerating its internationalization ambitions.
In a context of significant growth in the health sector, Dislog Group, a major player in the fast-moving consumer goods (FMCG) sector, is taking a new strategic step in its development, with the entry of Sanlam Maroc into its capital.
This acquisition of a non-controlling minority stake, amounting to 150 million dirhams, marks a turning point in the development of the group, particularly in the health sector.
Dislog Group, founded in 2005 by Moncef Belkhayat, quickly established itself as a major player with a vision of diversification and international expansion, integrating key sectors such as hygiene, food and health.
The group, which already owns entities specialized in the Moroccan healthcare sector, such as Megaflex, Kosmopharm, and Steripharma, stands out for its unique approach to the industry, covering the entire value chain, from the production of medicines to the distribution of medical equipment and dermo-cosmetic products.
This diversification is a strategic response to the growing needs for innovation and excellence in the health sector, a rapidly expanding field in Morocco.
A strategic partnership between Dislog Group and Sanlam Maroc
The arrival of Sanlam Maroc in the Dislog Group round table represents an opportunity for the latter to strengthen its position on the Moroccan market and pursue its internationalization ambition.
The group is now positioning itself to accelerate its external growth ambitions, particularly in the pharmaceutical and medical device sectors, with the support of Sanlam, a historic and influential player in the insurance sector in Morocco. Moncef Belkhayat, Chairman and CEO of Dislog Group, emphasizes that this transaction marks a key step for the company.
“With the entry of Sanlam into our capital, we are institutionalizing our round table. As a Moroccan leader in the FMCG and health sector, our ambition is to raise the Moroccan flag high beyond our borders,” he says. This ambitious strategy is based on a clear vision: to sustain growth while establishing ourselves on international markets.
Sanlam Maroc, a committed partner
For Sanlam Maroc, this investment is part of a broader strategy aimed at supporting the growth of the healthcare sector in the Kingdom, an area in which the company has been deeply involved for many years. As a leading player in health insurance, Sanlam aims to boost a key sector in the country, while strengthening its role in the Moroccan ecosystem. Its expertise, combined with the ambition of Dislog Group, creates promising synergies.
“We reaffirm our strong desire to fully support the Moroccan economic fabric, particularly in the health sector, where Sanlam has a historic positioning and know-how,” rejoices Yahia Chraibi, General Manager of Sanlam Morocco, who sees in Dislog “a dynamic and promising local player.” The investment in Dislog allows Sanlam to strengthen its strategic position while supporting local innovation in a rapidly changing sector.
A shared vision for the future of healthcare in Morocco
With this alliance, Dislog Group and Sanlam Maroc are betting on the future of healthcare in Morocco, by supporting initiatives that aim to improve the accessibility and quality of care through innovation. By combining their respective expertise, these two players are helping to lay the foundations for a stronger and more competitive healthcare sector, both nationally and internationally.
This strategic partnership represents a key moment in the evolution of the market, where innovation and the ambition for internationalization are at the heart of priorities.
Dislog Group accelerates its international expansion
After consolidating its position in the Moroccan market and diversifying its activities in several sectors, Dislog Group is setting its sights on Europe. In September 2024, the group reached an important milestone by acquiring Chef Sam, a Spanish company specializing in the production and distribution of food products.
This operation marks a major step forward in the group’s internationalization strategy, which now aims to establish itself in Spain, Portugal and the Benelux countries. With this expansion, Dislog Group confirms its ambition to become a global player in the consumer goods and healthcare sectors.
“After France, Dislog will establish itself in Spain, Portugal and Benelux,” declared Moncef Belkhayat, thus underlining the group’s desire to position its brands on competitive markets with high added value.
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(Featured image by Myriam Zilles via Unsplash)
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First published in LES ECO.MA. A third-party contributor translated and adapted the article from the original. In case of discrepancy, the original will prevail.
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