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Four Million Round for the Italian Real Estate Crowdfunding Portal Walliance

The Italian real estate equity crowdfunding portal Walliance has closed a $4.73 million (€4 million) round. This is the third capital increase for the real estate crowdfunding portal, which in September 2019 had closed a €1 million round reserved for private investors that, in addition to the previous round, had led the company to have cash of about $2.36 million (€2 million).

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The Italian real estate equity crowdfunding portal Walliance has closed a $4.73 million (€4 million) round. It was underwritten by Seac Fin spa and Botzen Invest Euregio Finance AG. The first is the finance company created with the aim of managing the $118 million (€100 million) treasury accumulated over the years by Confcommercio Trentino. The latter is a private investment company in South Tyrol that has always supported the local economy. Other important names are thus added to those of Bertoldi Holding and Trentino Invest (the mixed public-private company of La Finanziaria Trentina, Istituto Atesino di Sviluppo, Trentino Sviluppo, and Fondazione Caritro, which has been investing in fast-growing companies since 2012), which already invested in the capital of Walliance two years ago.

This is the third capital increase for the real estate crowdfunding portal, which in September 2019 had closed a €1 million round reserved for private investors that, in addition to the previous round, had led the company to have cash of about $2.36 million (€2 million). Among the investors of the first round was Trentino Invest. In the second round, in addition to some private investors, also Lago spa, a company based in Padua that produces designer furniture and designs modular furniture, had participated. The proceeds of the round were aimed at the expansion of Walliance in France.

Giacomo Bertoldi, co-founder and CEO of Walliance, explained: “The capital increase will allow Walliance to position itself as a major player not only in the French market, where competition between investment platforms is very high and where it is necessary to make greater investments, but also to make its entry into Spain. For Walliance this phase will be very important, on the one hand, to solidify the structure that drives the growth of the company with the real estate team, including new solid professionalism to manage the increase in the number of projects published in view of risk management, and on the other hand to solidify the relationships with private investors and HNWI, for which Walliance is going to publish a product specifically dedicated to them.”

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Walliance is an Italian company active in real estate crowdfunding

The company was founded in 2017 by Bertoldi Holding of Giacomo and Gianluca Bertoldi, current CEO and chief project officer respectively. The holding company is at the head of the homonymous group that, born in the large-scale retail sector, has holdings in real estate and startups. To date, there are 30 real estate projects presented on Walliance, all successfully financed with a collection of over $50.8 million (€43 million). The portal has a market share of 63%.

Walliance was the first equity crowdfunding platform to receive authorization from Consob to raise venture capital for online real estate projects. This year the portal has launched four real estate crowdfunding campaigns in Trento, Florence, Treviso and Milan. In the capital of Lombardy, last April, Walliance reached in a few minutes the maximum collection target of 1.8 million euros for the project Milan, via Stradivari. Walliance, at the end of December 2020, has made its fifth exit: the group AD Casa of Andrea Duranti has in fact returned to shareholders a return on investment of 24% in 26 months, confirming the initial forecast of 2018.

In January 2020, Walliance set up Walliance France sas in order to operate on the French market as a Conseiller en Investissement Participatif (CIP). On December 17th, 2019, the company obtained authorization from the competent French authority, the Autorité des Marchés Financiers (AMF), which notified it the Organisme pour le Registre Unique des Intermédiaires en Assurance, Banque et Finance (ORIAS) on December 20th, 2020, for the purpose of registering Walliance France in the relevant register. The second round of financing was aimed precisely at expansion in France. Last June, Walliance successfully concluded its first cross-border Italy-France project in Europe and reached the breakeven point and a value of production in excess of one million euros at the close of the 2021 half-year.

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(Featured image by Mufid Majnun via Unsplash)

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J. Frank Sigerson is a business and financial journalist primarily covering crypto, cannabis, crowdfunding, technology, and marketing. He also writes about the movers and shakers in the stock market, especially in biotech, healthcare, mining, and blockchain. In the past, he has shared his thoughts on IT and design, social media, pop culture, food and wine, TV, film, and music. His works have been published in Investing.com, Equities.com, Seeking Alpha, Mogul, Small Cap Network, CNN, Technology.org, among others.