Using images in website design is critical, but only if you do it right. People are visual creatures. We love looking at pretty and interesting things....
Good typography in business websites, coupled with seamless design, can make customer's visit longer than usual.
If you can create a web design that is compelling and highly informative, you will be able to gain organic traffic and increase your conversion rate.
Today, being navigable and mobile-friendly are not enough. The easily bored users now need to be entertained whenever they’re viewing a website.