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Rent2Cash, the Startup that Combines Proptech and Fintech Was Launched

The Rent2Cash model can be applied to all properties, even those that are already rented today, and relieves the owner of all the tasks relating to the collection of monthly payments, but also those of finding a new tenant in the event of cancellation or the initiation of property release procedures when these become necessary. Rent2Cash provides its users with immediate liquidity.

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Rent2Cash, an Italian startup that aims to revolutionize the real estate rental sector, was launched on the market. The company effectively combines proptech and fintech in a ” rental advance ” service, converting real estate properties into immediately available financial liquidity.

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Real estate properties become immediately available liquidity

Rent2Cash provides its users with immediate liquidity, anticipating up to 3 years of rent and transforming future payments into immediately available financial resources.

The startup, by completely managing the relationship with the tenant on behalf of the owner, protects the latter in the event of insolvency and early cancellations.

The Rent2Cash model can be applied to all properties, even those that are already rented today, and relieves the owner of all the tasks relating to the collection of monthly payments, but also those of finding a new tenant in the event of cancellation or the initiation of property release procedures when these become necessary.

The algorithm that analyzes 50 variables

Rent2Cash uses a proprietary algorithm called VAULT, which takes into consideration up to 50 criteria to comprehensively examine the situation of the property, the rental contract, the owner and the tenant.

Location and condition of the rented house, history and financial solidity of the tenant, specificity of the rental contract: here are the main variables that are part of the evaluation that allows Rent2Cash to provide personalized pricing for each request for the transfer of future rents, guaranteeing that the offer is always in line with the specific needs of the lessor.

Less bureaucracy

Furthermore, thanks to the algorithm and the digitization of all procedures, Rent2Cash can carry out accurate and personalized assessments, reducing bureaucracy and the sending of documentation to a minimum.

The user can register on the Rent2Cash portal by filling out the request form online and directly uploading the strictly necessary documents. From that moment, all financial tasks relating to the property will be borne by Rent2Cash which will manage the entire relationship with the tenant.

The service will be active in the second quarter

Rent2Cash is ready to launch the service in Italy starting from the second quarter of 2024 but in the meantime it has already achieved a premoney valuation of 4 million euros and an equity collection of approximately 700 thousand euros.

Investors also include Finanza.tech as well as members of leading international legal and consultancy companies and business angels.

The next steps

“We are ready for the launch, scheduled for April, the goal is to close 20,000 contracts by the end of 2028 – said the founders Yilang Chen and Gianluca Fioranelli.

Rent2Cash’s next steps, made possible by the recent financing, are the implementation of the proprietary technological platform and the refinement of the algorithm to make operations increasingly fluid, accessible and integrated.

The consolidation of the financial structure to guarantee increasingly secure and effective transactions, new hires to increase the team’s skills and strengthening of business and technological partnership activities with companies with which synergies can be developed for the benefit of users”.

Rent2Cash is now planning a new pre-seed round, with a mixed equity-debt raising with the aim of providing the company with further resources for the acquisition of the first contracts, expected starting in April.

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(Featured image by TierraMallorca via Pixabay)

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First published in AZIENDABANCA, a third-party contributor translated and adapted the article from the original. In case of discrepancy, the original will prevail.

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Sharon Harris is a feminist and a part-time nomad. She reports about businesses primarily involved in tech, CBD, and crypto. She started her career as a product manager at a Silicon Valley startup but now enjoys a new life as a personal finance geek and writer. Her primary aim is to provide readers with a new perspective on the overlapping world of finance and technology.