Every entrepreneur sometimes has the need to consult a business or management guru with fresh ideas, theories, and advice on managing new fast-growing businesses. But having too many gurus sometimes might be bad for your business and here’s why.
Are you overwhelmed by the volume of advice you see and read each day by business and marketing experts?
It’s easy to get excited about trying new things in your business and ending up following a lot of experts on social media and subscribing to their eZines and newsletters. But over time this can result in too many gurus, too much confusion and too little time to do everything they say you should be doing. While it may seem like being a fan of several top experts is smart, following too many can actually fragment the results you are getting and hurt your overall success in the long run.
I often see this with new entrepreneurs where their head is literally spinning with ideas, but they are feeling way behind from not doing enough to grow their business, and they are confused with all the different directions they are being pulled.
As an example of how easy this can happen, one marketing guru suggests you do ‘x’ claiming that it’s really going to help you and resolve all your problems so you start doing ‘x’. Then another business development guru says ‘x’ is a waste of your time, you should do ‘y’ instead. Not to mention they rarely tell you HOW to do all of this, only that you should.
Sadly, there are more self-proclaimed experts now than ever before all wanting to give you the benefit of their advice and telling you about their formula for success. It could literally drive you crazy trying to follow everyone’s latest strategies, tactics, and methods.
So what do you do?
First of all, be honest… are you guilty of following too many of these gurus? Have you signed up for several programs in hopes of getting the perfect step-by-step formula that will make you rich? Do you feel like you’re constantly chasing after the biggest and brightest shiny objects that promise all your problems will be solved?
6 tips to help you kick your guru addiction and get better focused on skyrocketing your results:
Determine the one thing that would help you grow your business the most
What is it that you need to do? Do you need to create products? Improve your marketing? Boost profitability? Grow a team and take your business to the next level?
Once you decide your single most important goal, you can focus on that. And only that.
Find select few experts in the area you most need
Challenge yourself to become much more selective at whose advice you take from. Find a very select group of mentors who have something of true value to offer.
Look for experts who challenge your thinking and stretch your boundaries. Ensure they have something of substance to say and are not just all promotion.
Go on an eZine diet
If you have subscribed to dozens of newsletters, chop that list down to the top 3 that will help you the most in this chosen area. Unsubscribe to the rest.
Or try using a service like Unroll.me that groups the less important eZines into one daily rollup so they aren’t cluttering up your inbox.
Cut down your Facebook likes
If you are following a gazillion gurus, it can really distract you. Pare down your choices to those that offer value in their posts and speak to your primary goal. To find the list of pages you’ve liked, go to your personal profile and find “Likes” in the row of options under your name. You may need to click the down arrow beside “More” to find it.
Make uninterrupted time to read your mentor’s advice
Think about it. Ponder it. Ask yourself how you can apply it and put it into action. It’s no good if you read about a great concept and never implement it. Follow-through is all about getting results.
If you really feel in alignment with the teachings of your mentor, find a way to take it to the next level. Buy a product. Join a coaching group they are leading. Hire their services. Or consider individual mentoring with them. When considering the cost of working with them, weigh it carefully against the value of the results you will achieve. Often times the price of mentoring will be returned to you many times by the personal and business gains you receive.
DISCLAIMER: This article expresses my own ideas and opinions. Any information I have shared are from sources that I believe to be reliable and accurate. I did not receive any financial compensation in writing this post, nor do I own any shares in any company I’ve mentioned. I encourage any reader to do their own diligent research first before making any investment decisions.
A closer look at US Gold Corp’s Copper King project
Woman to Watch: AMD CEO Lisa Su
Israel vows $284 million to resolve diamond industry’s credit crunch
The 4 percent 10-year note yield will be a floor not a ceiling
Tips for expats to set up businesses in foreign countries
Cannabis acceptance grows as hemp industry leader PotNetwork Holding breaks CBD sales records
This fast-growing organic products stock already has space on Whole Foods’ shelves
Why Vapor Group Inc. might be the breakout penny stock you’ve been looking for in 2018
The CBD industry is enjoying a boost from the lifestyle sector
When you should consult your financial advisor
Promoting women’s football in Malta by UEFA projects
Euro NCAP marks its 20th anniversary with two crash tests
European Parliament’s International Trade Committee backs CETA
The American Heart Association has released four new PSAs
PwC presents 20th global CEO survey results in Switzerland
Crypto4 days ago
Could Global Blockchain Technologies change the way we invest in cryptocurrency?
Featured4 days ago
This hemp market player’s growth is about to go into overdrive
Crypto4 days ago
One of America’s oldest gold mines enters the crypto-century
Business4 days ago
Why is it becoming harder for millennials to be homeowners?
Agriculture4 days ago
The benefits of supporting sustainable palm oil
Entrepreneurship2 days ago
Why being a silver entrepreneur makes a good decision post-retirement
Crowdfunding4 days ago
Magma Partners launches first Sino-Latin American accelerator venture
Business5 days ago
Google introduces Project Fi in more than 35 countries