Connect with us


Firstance (Nextalia) Acquires 100% of the Gatsby & White Insurance Platform

Gatsby & White is a prominent cross-border wealth solutions insurance brokerage with European presence. Firstance, founded in 2010, holds €27.1 billion in intermediated assets, collaborates with 60+ private banking divisions, and offers a proprietary open architecture platform with private insurance solutions from 27 European insurers. Firstance closed 2022 with revenues of €53.2 million.




Firstance (formerly First Advisory), an insurtech insurance broker controlled by Nextalia sgr , has signed a binding agreement for the purchase of 100% of Gatsby & White, a technological platform active in the distribution of insurance solutions for the market of wealth management in Europe.

The founding partners of Gatsby & White, Juan Lozano , Benno Vegers and Serge Krancenblum, and the key managers led by CEO Pieter Coopmans, will reinvest a significant portion of their proceeds in Firstance, ensuring full continuity for customers and partners.

As part of the operation, Firstance was assisted by Chiomenti and Arendt & Medernach for the corporate legal aspects, by Latham & Watkins as financing legal advisor and by Deloitte for the financial, tax and legal due diligence activities. Gatsby & White availed itself of the support of PwC Luxembourg as M&A advisor and of Vertumnus for the legal aspects.

Read more about Firstance and find the most important financial news of the day with the Born2Invest mobile app.

Firstance has over €27.1 billion of intermediated assets

Gatsby & White is an independent and private insurance brokerage platform that holds a leading position in the market for cross-border wealth solutions (at European level, with direct presence in Luxembourg, Belgium, Liechtenstein, Monaco and Spain).

As for Firstance, it was founded in 2010 by Massimiliano Merlo , Giuseppe Frascà , Lorenzo Fanti and Renato Lot. In May 2020 the Italian Strategy private equity fund of Riello Investimenti sgr had acquired 51% of the company’s capital, and then exited it in March 2022 to Nextalia, which acquired 60%.

Currently, Firstance has over €27.1 billion of intermediated assets and collaboration agreements with over 60 of the main private banking divisions, wealth management operators and family offices, to which it offers access to a proprietary open architecture technological platform with a wide range of private insurance solutions, offered by 27 Italian and European insurance companies .

The position was also achieved through acquisitions. In particular, in October 2020, Life & Wealth , an independent broker specializing in life insurance, with intermediated assets of over €3 billion was acquired. While in November 2022 the company acquired 100% of Farad Insurance Broker Italia srl ​​(FIBI), an independent insurance intermediary active in the private insurance segment and among the main Italian players in the brokerage of insurance solutions for the wealth management market. Firstance closed 2022 with revenues of €53.2 million, an Ebitda of €6.6 million and a net debt of €19.4 million.

The union of the two entities will create a leading European company in the intermediation of insurance solutions for the wealth management market, with over 33 billion euros of intermediated assets, a direct presence in Italy, Luxembourg, Belgium, Liechtenstein, Monaco and Spain. The group will have a team of over 80 professionals, constantly growing and with consolidated know-how, and a state-of-the-art proprietary technological platform capable of guaranteeing the automation and digitalisation of processes relating to the distribution and intermediation of private insurance products.

Juan Lozano, Benno Vegers and Serge Krancenblum, founding partners of Gatsby & White, commented: “We are excited about the next chapter in the entrepreneurial journey we began over 10 years ago. This marks the creation of a unique international intermediation platform, based on technology and detailed knowledge of the different markets. Our synergies are based on the complementarity of our strengths and on the shared values ​​of trust and mutual respect. We are convinced that this alignment of values ​​will be fundamental to a successful integration process, fostering a cohesive corporate culture.”

And Pieter Coopmans, CEO of Gatsby & White, added: “This union represents a key step in creating the first truly international, multi-jurisdictional private insurance solutions brokerage platform . The complementarity of skills, markets served and business models represent solid foundations to best serve our customers and partners with the best solutions available.”

Massimiliano Merlo, founder & CEO of Firstance, concluded: “Today the undisputed leader at European level in the intermediation of private insurance solutions is born. We have known and respected Gatsby & White for years and are excited to join forces to better serve our customers and partners across Europe. This acquisition represents a milestone in our international expansion plan: together with Gatsby & White, we aim to become the reference intermediation platform for our clients and partners, leveraging superior know-how, best practices shared in both entities and on a strong local presence in each of the main wealth management centers in Europe, with the opportunity to bring our technological know-how to Gatsby & White.”


(Featured image by Towfiqu barbhuiya via Unsplash)

DISCLAIMER: This article was written by a third party contributor and does not reflect the opinion of Born2Invest, its management, staff or its associates. Please review our disclaimer for more information.

This article may include forward-looking statements. These forward-looking statements generally are identified by the words “believe,” “project,” “estimate,” “become,” “plan,” “will,” and similar expressions. These forward-looking statements involve known and unknown risks as well as uncertainties, including those discussed in the following cautionary statements and elsewhere in this article and on this site. Although the Company may believe that its expectations are based on reasonable assumptions, the actual results that the Company may achieve may differ materially from any forward-looking statements, which reflect the opinions of the management of the Company only as of the date hereof. Additionally, please make sure to read these important disclosures.

First published in Be Beez. A third-party contributor translated and adapted the articles from the originals. In case of discrepancy, the originals will prevail.

Although we made reasonable efforts to provide accurate translations, some parts may be incorrect. Born2Invest assumes no responsibility for errors, omissions or ambiguities in the translations provided on this website. Any person or entity relying on translated content does so at their own risk. Born2Invest is not responsible for losses caused by such reliance on the accuracy or reliability of translated information. If you wish to report an error or inaccuracy in the translation, we encourage you to contact us

Sharon Harris is a feminist and a part-time nomad. She reports about businesses primarily involved in tech, CBD, and crypto. She started her career as a product manager at a Silicon Valley startup but now enjoys a new life as a personal finance geek and writer. Her primary aim is to provide readers with a new perspective on the overlapping world of finance and technology.