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As celebrity influencers jump on the crypto bandwagon, many uninformed investors are getting caught out in what are essentially pump and dump schemes. The most notable...
After Bieber dropped the proverbial shoe on a potential Crocs collaboration, the share price immediately jumped up. One more example of the dramatic power that celebrity...
Some sports brands like Nike Golf has not given up on Tiger Woods despite controversies surrounding the golfer in the past few years.
The wine and spirits sector recently saw an influx of celebrity endorsements as companies try to remake their images and appeal to new demographics.