Business
Leveling the playing field can encourage European SMEs
Online businesses are booming and shaking up industries and sectors across the world but European SMEs are yet to be at the forefront of this sector.
Online tech startups like Spotify and Booking.com ensure that it is possible to have European SMEs success stories on the global market if there are less regulation and a level playing field.
The EPP Group’s Henna Virkkunen, a member of the Industry, Research and Energy Committee, says that platform economy means a lot more business opportunities, economic growth, and jobs. These opportunities can be used, she adds, for providing new services and business models.
The booming online businesses are shaking up sector and markets around the world and make up the platform economy. At a hearing in the European Parliament, business representatives, experts, and EU officials discussed the future of Europe’s Digital Single Market. Unfortunately, among world’s leading platforms, there is not a single European company in the top-20, points out Virkkunen. She urged that Europe needs to focus on how to create a business environment of the same kind.
European Commission Vice-President Jiri Katainen for Jobs, Growth, Investment and Competitiveness says it is essential to encourage small and medium-size businesses to get involved on the platforms.
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