Behold, the buying calendar.
It’s the ultimate consumer tool. If you’re planning to spend money in 2018, you need to get organized. Why? Because businesses are.
They know when you’re likely to buy and are constantly trying to manipulate you with a barrage of ads and armies of highly trained sales associates who don’t take “no” for an answer.
“Every year brings with it a few big-ticket purchases, ranging on the scale of need to want,” says Jennifer McDermott, a consumer advocate for finder.com. “Many things can be planned in advance and tracked to ensure you’re buying at the right time for the best price, leveraging sales periods and known best time to buy.”
“To make the most of your budget without compromising quality, plan your large purchases ahead of time.
But enough talk. Here’s the sales calendar you need.
This exclusive calendar lists the lowest prices on the most popular consumer products. Businesses don’t like buyers who have a plan. They’re harder to manipulate. Which is exactly why you need this calendar.
Here are a few trends many businesses would prefer you don’t know:
- The most favorable conditions for buying products are late and early in the year.
- Generally, businesses like to up the ante from September to January, first with back-to-school specials, then Black Friday, and finally a desperate sale at the end of the year.
- While some products follow an intuitive, seasonal cycle (like apparel), many don’t.
Finder.com crunched the numbers and identified some patterns, too. The earlier months of the year such as January, February and March, offer the best discounts on winter clothing as well as outdoor appliances such as barbeques, because they’re out of season.
“Once June rolls around people are most likely to forget all about their New Year’s resolution to work out more and gyms become more aggressive in their enrollment offers,” says McDermott. “Discounted monthly subscriptions and waived joining fees are all par for the course during this period.
There are also the classic Black Friday and Cyber Monday sales that come around every November. Although a lot of the deals seem exaggerated, you may still be able to sift out a bargain.
Interestingly, large companies are getting into the act, publishing their own deal calendars. But beware: These can easily be turned into a misleading marketing effort that guides you to making a purchase at the wrong time. If you find a calendar, compare it against an objective one provided by a neutral third party like Finder.com, or, ahem, yours truly.
Perhaps the best use of the buying calendar is that it allows you to plan ahead. When you can sit in quiet, asking yourself: Do I really need new lawn furniture? Do I have to have a new boat? That kind of contemplation can be good for your bank account, because it allows you to separate needs from wants. At least in theory, it can save you hundreds, maybe even thousands of dollars.
DISCLAIMER: This article expresses my own ideas and opinions. Any information I have shared are from sources that I believe to be reliable and accurate. I did not receive any financial compensation in writing this post, nor do I own any shares in any company I’ve mentioned. I encourage any reader to do their own diligent research first before making any investment decisions.
The Corona crisis could bring momentum to the Swiss crowdfunding market
In 2019, almost $624.8 million (CHF 600 million) was brokered in Switzerland via crowdfunding platforms. That means the market continued...
Containment boosts electronic invoicing in Belgium
Forced to work at a distance, many companies have taken advantage of this period to make the leap to electronic...
How Amazon’s Twitch, Leaf Mobile, Tencent, and Activision Blizzard and are changing the mobile gaming industry
Amazon (NASDAQ: AMZN), Leaf Mobile, Inc. (TSXV: LEAF), Tencent Holdings Ltd (HKG: 0700), and Activision Blizzard (NASDAQ: ATVI) are currently...
Why small-cap gold producers like Inca One are a great investment during the COVID-19 recession
Civil unrest, COVID-19, and looming recession all cast a long shadow. The number of viable investment opportunities is fast diminishing...
CrowdFundMe starts the placement of minibonds and prepares its first emissions
The Italian equity crowdfunding portal Crowdfundme, listed on Aim, announced that it is preparing the minibond issues of Hal Service...
Featured7 days ago
Why the Fintech sector in Italy has to be further developed
Africa7 days ago
Crowdfunding seen as an innovative post-crisis financing mechanism in Tunisia
Business6 days ago
The importance of empathy-based marketing
Crowdfunding2 days ago
The Municipality of Milan launches a call to co-finance civic crowdfunding campaigns