Most startups consider equity crowdfunding as the best way to accelerate their businesses, create something new and even disrupt the market they are in. With more complex business models, they are seen as riskier investments. But with crowdfunding, they can attract a more diverse set of investors that would consider supporting their businesses.
Like other industries, real estate is trying to innovate the market. Home buyers are always looking into more alternatives when it comes to purchasing something as costly as a house. With new options offered by modern real estate companies, more consumers may be able to consider buying new real estate properties.
Here are some real estate businesses that need crowdfunding or have successfully raised money through crowdfunding:
Joust is a financial technology company based in Australia that aims to make mortgage lending process less challenging for consumers. It is trying to provide reasonable rates for home loanees and not burden them with large percentages by mortgage brokers. It has already provided services to 2,100 customers.
Joust is aiming to raise a minimum of $700,000 and a maximum of $2 million, with a minimum bid of $500. It currently has a valuation of $4.7 million. Their crowdfunding offer is on the OnMarket platform until Aug. 3.
Emoov is an online real estate agency based in the U.K. It recently agreed to a £100 million merger with two other real estate companies—Tepilo and Urban.co.uk—making them the second largest digital estate agent in the U.K.
It originally has a target of £1 million but managed to raise £1.5 million. Its offer is still on for two weeks. Emoov currently has 600 investors with contributions ranging from £10 to £500,000. In 2019, an initial public offering on the London Stock Exchange is likely for the company. Its crowdfunding offer is on Crowdcube.
Movebubble is a British company that develops an application allowing people to see current listings of properties for rent. It updates its application in real time, so there is no risk of having false hopes in a property that one might not acquire. It also provides relevant information such as rental costs and area recommendations and allows users to make offers and provide feedback.
Movebubble has raised £824,987 on Seedrs, with the initial target of £800,002. It managed to attract 400 investors from over 24 countries. Its offer ended this April.
Equity crowdfunding did not just open new opportunities for these real estate companies; it also provided a new way for other people to invest in companies without spending too much.
The importance of empathy-based marketing
As a business owner, you may have had to pivot your marketing strategy during the pandemic by putting yourself in...
Contrary to popular belief, ESG investment outperforms
In January 2019, S&P launched an ESG index based on the S&P 500. The index excludes companies with a low...
How to advocate for the work life you want after COVID-19
The work from home policies caused by the COVID-19 pandemic have shown some companies that they can fully function without...
Crowdfunding seen as an innovative post-crisis financing mechanism in Tunisia
Countries around the world are struggling to find new ways to revive their economies deeply affected by the COVID-19 health...
Why the Fintech sector in Italy has to be further developed
The annual update of the continuous monitoring of the FinTech innovation ecosystem in Italy, the result of the three-year collaboration...
Featured6 days ago
The Italian cryptocurrency exchange Young opens its second financing round
Business2 days ago
Why Inca One’s online bullion store is a game changer for resource investors
Featured5 days ago
The turmoil in the stock markets continues
Business4 days ago
Coronavirus-proof investment: Mobile gaming stocks Zynga (ZNGA), Glu (GLD), Activision (ATVI), Leaf Mobile (LEAF) lead the market